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This is what motorsports is all about; emotion, team work, bravery, skill, excitement, pride, raw competition.

How many instances and events can you remember?? …

A lovely video remembering Richard Burns, the rally driver who died of brain cancer 6 years ago. They have a t-shirt to buy to support his charity.

Our sport makes you numb sometimes. Like few other sports, death is so close.

Again this weekend we morn the loss of a talented person in motorsports – top level MotoGP motorbike rider, Marco Simoncelli.

He died yesterday when he was hit by fellow riders and friends, Colin Edwards and Valentino Rossi, after appearing to lose control on the exit of a fast right hand corner.

Here is a good autosport write-up from someone who knew him well.

Dan Wheldon died yesterday challenging for a $5m prize. The two time Indy 500 winner, and former champion, was without a drive this season. He put a deal together for one race, the famous Indy 500, earlier this year and promptly won it when rookie JR Hildebrand slid into the wall on the final corner. On the back of this success and the failure of the series promoter to line up an all-star driver line-up for his $5m Las Vegas prize pot, Wheldon was given the challenge. Starting from the back, if Wheldon won then he would get the prize and split half of it with one lucky fan. Unfortunately it seems he was an innocent party in the second part of a multi-car pile-up during lap 12 of the race. A Brit abroad, he was popular throughout the paddock and leaves a wife and two young children.

A fitting post is here for those interested to know more about his life.

Indy canceled the race and conduced this 5 lap salute to their former champion.

The great racing driver Fangio would have celebrated his 100th birthday last week. Mercedes Grand Prix team released this video celebrating his life. Enjoy.

Here is an article I posted on the Prat Perch blog about how to drive a racing car fast(er).

Team Lotus Formula 1 and GE get together

It looks like GE has decided to sponsor Team Lotus.

The nice thing appears to be that they are aiming to use F1 as a kind of technology showcase for the GE products.

It will be interesting to see what comes of this relationship as there is a lot of potential for both sides to gain much.

Being that it is GE, my anticipation would be this does have the potential to extend further than typical “partner” agreements, where one or either side sometimes pay lip-service to the agreement, people don’t really learn much from each other at all.

This relationship strikes me as potentially being something better, with my guess that in the future GE might even take a stake in Team Lotus if things work out well.

You read it here first folks! …

Here is a link to the recent Murray Walker documentary that was on BBC last Sunday night. Not sure how long it will stay live for on youTube but worth watching if you’re into motorsports and ever watched a GrandPrix on TV.

Great stuff.

For those who watched the GP qualifying in the UK and heard the slight fumble by Martin Brundle and David Coulthard over the term slip angle, I thought what better subject to start the Prat Perch technical articles on the Prat Perch motorsports blog. Here is the link. Let me know what you think.

This “infographic” presents in a clever way, some otherwise potentially boring statistics. What I like about it is that the illustrator has guided the viewer into what they feel is important in the messages – i.e. the value and success tactics of social media fundrasing. I feel this helps you interpret the message quickly and helps answering the “so what” question nicely. All good inspiration for the core approach of my new motor sport company Prat Perch.